Paid Ads Management
We run high-performing paid ad campaigns across Facebook, Instagram, TikTok, and more — consistently filling your lash, brow, lip, and nail training classes with motivated, qualified students.
What's Included
Full campaign strategy and audience research for your specific niche
Professional ad creative — graphics, video reels, and compelling copy
Multiple ad sets tested simultaneously (A/B testing)
Retargeting campaigns to re-engage warm prospects
Landing page review and optimisation recommendations
Weekly performance reports with key metrics and insights
Monthly strategy calls to review results and optimise
Our Process
Discovery & Strategy
We learn everything about your courses, target audience, pricing, and goals. Then we build a bespoke campaign strategy.
Creative Production
Our team creates compelling ad creatives — graphics, video content, and copywriting optimised for the beauty industry.
Campaign Launch & Test
We launch multiple ad variations simultaneously, rapidly testing what resonates with your ideal students.
Optimise & Scale
As we gather data, we double down on what works and continuously improve performance. Profitable campaigns get scaled.
Results You Can Expect
3x
Average ROI on paid ad spend for beauty professionals
£8–22
Average cost-per-lead for training enquiries
4–8 weeks
Typical time to reach optimised performance
90%+
Client retention rate across campaigns
Frequently Asked Questions
We recommend a minimum ad spend of £500–£1,000 per month alongside our management fee. This gives enough data to optimise effectively. Many clients start here and scale up as results come in.
Most clients see initial leads within the first week. However, truly optimised campaigns take 4–8 weeks as we gather data and refine targeting. We set realistic expectations from day one.
Yes — we work with lash extensions, brow lamination, microblading, lip blush, nail technician training, makeup artistry, and more. Our strategies adapt to each niche.
It helps, but it’s not always essential. We can work with your existing website, create a simple landing page, or direct traffic to your Instagram profile or DMs (especially effective with ManyChat).
Let's Get Started
It's completely normal not to know where to start. Book a free call and we'll recommend the right strategy for your business.
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